Thanks for your support for Team USA! You asked for updates, so here’s the first one.
In the first 48 hours of the campaign, we’ve got 160 survey takers who’ve pledged $16,377!
The most requested players are Maya Moore, Seimone Augustus, and Lindsay Whalen. The next tier is Sue Bird, Diana Taurasi, Tamika Catchings, and Candace Parker. Those two groupings of players each have near-equal numbers.
Dollar amounts were not required information, so there is actually MORE money waiting to be spent than what the numbers show!
Big thanks to Tamika Catchings and the Catch the Stars Foundation for participating in the campaign! Be sure to thank Tamika.
In the middle of the day yesterday, the USA Basketball online store made replica jersey t-shirts available for Sue Bird, Diana Taurasi, and Maya Moore. This is great! If you want one of those (and only one of those), let’s put our money where our mouths are and buy them all up.
THE REAL DEAL
Here’s the truth about what it will take for this campaign to be successful. USA Basketball needs to know they’re going to make money off of this merchandise. This campaign is basically a purchase order. It’s been suggested to me that 150 orders/item is an absolute bare minimum and really more like 500 is a useful number. So we have our work cut out for us.
WHAT YOU CAN DO
As always, the link to the survey.
Good ol’ fashioned email works, too! Forward this email to a friend. My network is Lynx-heavy, but I know a lot of you are fans in other places. Talk to your fellow Sky, Fever, Sun, Storm, Mercury, Husky, and Tiger fans. Post on your fan boards and facebook groups. Talk to your local team reps and media members. This is doable, but the sooner the better. We have a short window. USA Basketball has already started removing some of the men’s team gear from the store.