‘Tweener days again

You know, WNBA season resumes Thursday:

Players are ready to go.

So much so that Phoenix Mayor Greg Stanton sustained a broken nose in Mercury practice today, going up for a rebound against Nakia Sanford. Yikes.

WNBA mid-season report and second half outlook.

Ivory Latta is having a career year for the Shock.

The Dream will host their first LGBT Pride Night later this month.

On Thursday it’s Washington at Indiana; Connecticut at New York; and Phoenix at Seattle.

In the meantime, we’re still looking back at the London Games:

Road to glory for our basketball team.

Angel McCoughtry’s legacy is now trimmed in gold.

The US women are hoping they’ve inspired a million girls.

Lasting impressions.

Ten things to take from London.

Women dominated the Games.


They overcame a slow start to beat Italy in exhibition play yesterday.


  1. I don't personally care one way or another if the Dream have a LGBT night, but I would like to know if that approach somehow fits into the WNBA's overall marketing & promotion plan and if it is coordinated through the league offices and with other teams.

    Point being, if the LGBT crew is a target market then pitching them should be coordinated in a formal campaign so metrics can be in place and it's results can be evaluated. At least that way those in charge of the league could see if it is a reasonable selling strategy or not. Absent coordination there is no way to determine if it should become a part of their core marketing strategy.